The 2025 GAF Latinos in Roofing Summit and Exposition for the Southeast Region, held in mid-September, brought together more than 775 roofing professionals in Atlanta for training, business workshops, networking, and more. Latino roofing business owners, salespersons, and installers participated in hands-on training on TPO systems, roof coatings, metal roofing, and more. They also learned about the advantages of the GAF Certified Contractor program and received tips on transitioning from door-to-door sales to digital marketing.
